Still having trouble seeing the value that Google’s AdWords creates for businesses? How does $111 billion in added revenue nation-wide sound? Google released its yearly economic impact report yesterday and highlighted some amazing stories about businesses in every state around the U.S. that have found immediate success with Google’s advertising platform, AdWords. This report highlights that while Google makes a lot of money ($37.4 Billion in 2013) off of its AdWords platform, the amount of money that it generates for the American economy is almost three times greater! According to the report businesses advertisers can expect on average $2 in return for every dollar spent on AdWords, a 100% ROI.
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