B a c k   t o   P r o j e c t s


unlocking a competitive edge
Meltwater offers a suite of media, social, and customer intelligence solutions to global brands that are making an impact. They approached us for a website redesign that would improve their user experience, and reinvigorate their product solutions to achieve a higher performance and conversion volume.
Web Design, Creative Strategy
Confident, Modern ampersand Personable
Meltwater Teal
MER Yellow
Moro Purple
Enere Orange
The Challenge

One of our key objectives in approaching this redesign was to strike the perfect balance between positioning the brand to be an ideal partner for enterprise-level corporations, and also create a vibe that is personable and relatable for marketers.

Web Design for a Cutting Edge Global Leader
Where "Average" Isn't Good Enough
Our Approach
Our Approach

We wanted to create a striking first impression that features the Meltwater suite of products within the first seconds of arriving at their homepage. A lively video of their newly redesigned products creates a modern and engaging experience above the fold, and scales throughout the graphics incorporated throughout the site. The value and benefits of Meltwater's solutions are listed along side a creative composition of mixed media, and each of their suite pages were crafted to educate and differentiate their offerings to a unique audience.

Empowering insights anywhere
Catering to our audience's mobile preferences, we enable them to stay connected and informed, empowering them with accessible data-driven solutions anytime, anywhere.
A Website Evolving for the Future
The BOWEN and Meltwater teams are collaborating on new additions to their global-facing website, and make enhancements that better serve their audience, and continue to reflect their ever-evolving company. 
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