UI/UX Design
Web Design
Web Development
Digital Marketing
Video Production

Westy Self Storage

Here to Make Self-Storage a Breeze

Industry

Self-Storage, Retail

Deliverables

Web Design, Digital Marketing, Videography, Photography, Creative Strategy

Westy is a northeast total storage solution provider serving 14 locations across the North East, and committed to providing customers undergoing a transformative period with a clean, friendly, safe, and hassle-free storing experience. They were in search for a digital agency partner to revitalize their online presence and drive business through digital marketing campaigns.

01

Introduction

Reflecting Westy in All its Glory

Westy Self Storage, we've spotlighted their unique storage experience, prioritizing safety and top-notch customer service. The homepage features a captivating video above the fold that shares the customer experience from the perspective of a family visiting a center, simultaneously guiding website users to easily locate nearby facilities. The 'Westy Advantage' section highlights storage benefits, complemented by an introduction to the storage calculator and credible customer reviews. A clear call-to-action at the bottom ensures smooth navigation, completing the user journey seamlessly.

02

Our Approach

Navigating to a Westy Storage Location

Navigating to a Westy Self Storage location is effortless with their user-friendly website interface. A user can simply select from the nav, or visit our locations page, entering a zip code, and discover the nearest facility. Upon selection, they are directed to their local Storage Center’s detail page, where comprehensive information is listed about the facility, amenities, and storage units and services available. With just a few clicks, you'll be well on your way to securing the perfect storage solution tailored to your needs.

03

Find a Nearby Location

Animated Room Diagrams for a Visual Guide

Our room diagrams offer a visual guide for prospects, helping them envision how to optimize their storage space and fit belongings into various unit sizes. With interactive filters, users can tailor their search to specific dimensions and explore custom graphics showcasing layout possibilities. Clicking to enlarge provides a detailed view, empowering users to make informed decisions about their storage needs. This seamlessly integrated experience allows users to easily transition from exploring diagrams to finding a nearby location and booking their storage unit with just a few clicks.

04

Storage Room Diagrams

The Enhanced Westy Storage Calculator

The redesigned Storage Calculator is a testament to our mutual commitment to user satisfaction, and was rebuilt from the ground up, ensuring a more user-friendly, accurate, and practical tool for prospective customers. Now, visitors can easily determine their storage needs with precision and confidence, enhancing their overall experience with Westy Self Storage.

05

Storage Calculator

Reserve a Room for Free Online

Our online room reservation functionality streamlines the process of securing storage space. Integrated directly with our website, users can easily reserve a room based on their specific requirements and location needs. Real-time availability ensures immediate access to desired units, accelerating the sales cycle and providing a seamless booking experience for customers.

Custom Online Reservation System Web Design and Development
06

Online Room Reservations

Custom Online Reservation System Web Design and Development

A Commitment to Quality and Excellence

At Westy, care quality extends from their dedicated team to their commitment to giving back to the community. The About Us page showcases team members through employee testimonials and photos, highlighting their passion and dedication. Additionally, the Community page features top photos capturing their involvement and impact. The testimonial slider further reinforces their care quality, featuring heartfelt expressions of gratitude from both within their organization and the communities they serve, creating a cohesive narrative of Westy’s commitment to excellence.

07

Quality & Care

Responsive Website Design and Development for Westy

Driving Growth: The Power of Digital Marketing Success

Our digital marketing initiatives have driven significant success, resulting in thousands of online reservations, tracked phone calls, and direct inquiries via the website. These efforts have transformed Westy’s website into a powerful engine for growth, effectively closing the loop on the sales cycle. By leveraging targeted strategies and optimizing user experience, we've generated tangible results that not only bolster their online presence but also drive real-world reservations.

08

Marketing Success

On-Site Videography & Photography

Through our videography and photography direction, we were able to bring to life the unparalleled customer experience at Westy facilities. Follow along as a family, accompanied by a child, navigates their clean and safe environment, where they receive quality attention from their dedicated staff. Since their biggest differentiator is the environment they've meticulously crafted—a haven of security and friendliness, visitors can witness firsthand the warmth and care that define the Westy experience.

09

Photo & Video

The team at Bowen is comprised of dedicated, knowledgeable, forward-thinking professionals.
They are a true partner that takes the time to understand our digital needs and goals and efficiently and effectively puts ideas into motion.

Melissa Symeon

Director of Marketing @Westy

What our Clients are Saying

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