Westy Self Storage
Industry
Deliverables
Web URL
Westy is a northeast total storage solution provider serving 14 locations across the North East, and committed to providing customers undergoing a transformative period with a clean, friendly, safe, and hassle-free storing experience. They were in search for a digital agency partner to revitalize their online presence and drive business through digital marketing campaigns.
Introduction
Reflecting Westy in All its Glory
Westy Self Storage, we've spotlighted their unique storage experience, prioritizing safety and top-notch customer service. The homepage features a captivating video above the fold that shares the customer experience from the perspective of a family visiting a center, simultaneously guiding website users to easily locate nearby facilities. The 'Westy Advantage' section highlights storage benefits, complemented by an introduction to the storage calculator and credible customer reviews. A clear call-to-action at the bottom ensures smooth navigation, completing the user journey seamlessly.
Our Approach
Navigating to a Westy Storage Location
Navigating to a Westy Self Storage location is effortless with their user-friendly website interface. A user can simply select from the nav, or visit our locations page, entering a zip code, and discover the nearest facility. Upon selection, they are directed to their local Storage Center’s detail page, where comprehensive information is listed about the facility, amenities, and storage units and services available. With just a few clicks, you'll be well on your way to securing the perfect storage solution tailored to your needs.
Find a Nearby Location
Animated Room Diagrams for a Visual Guide
Our room diagrams offer a visual guide for prospects, helping them envision how to optimize their storage space and fit belongings into various unit sizes. With interactive filters, users can tailor their search to specific dimensions and explore custom graphics showcasing layout possibilities. Clicking to enlarge provides a detailed view, empowering users to make informed decisions about their storage needs. This seamlessly integrated experience allows users to easily transition from exploring diagrams to finding a nearby location and booking their storage unit with just a few clicks.
Storage Room Diagrams
The Enhanced Westy Storage Calculator
The redesigned Storage Calculator is a testament to our mutual commitment to user satisfaction, and was rebuilt from the ground up, ensuring a more user-friendly, accurate, and practical tool for prospective customers. Now, visitors can easily determine their storage needs with precision and confidence, enhancing their overall experience with Westy Self Storage.
Storage Calculator
Reserve a Room for Free Online
Our online room reservation functionality streamlines the process of securing storage space. Integrated directly with our website, users can easily reserve a room based on their specific requirements and location needs. Real-time availability ensures immediate access to desired units, accelerating the sales cycle and providing a seamless booking experience for customers.
Online Room Reservations
A Commitment to Quality and Excellence
At Westy, care quality extends from their dedicated team to their commitment to giving back to the community. The About Us page showcases team members through employee testimonials and photos, highlighting their passion and dedication. Additionally, the Community page features top photos capturing their involvement and impact. The testimonial slider further reinforces their care quality, featuring heartfelt expressions of gratitude from both within their organization and the communities they serve, creating a cohesive narrative of Westy’s commitment to excellence.
Quality & Care
Driving Growth: The Power of Digital Marketing Success
Our digital marketing initiatives have driven significant success, resulting in thousands of online reservations, tracked phone calls, and direct inquiries via the website. These efforts have transformed Westy’s website into a powerful engine for growth, effectively closing the loop on the sales cycle. By leveraging targeted strategies and optimizing user experience, we've generated tangible results that not only bolster their online presence but also drive real-world reservations.
Marketing Success
On-Site Videography & Photography
Through our videography and photography direction, we were able to bring to life the unparalleled customer experience at Westy facilities. Follow along as a family, accompanied by a child, navigates their clean and safe environment, where they receive quality attention from their dedicated staff. Since their biggest differentiator is the environment they've meticulously crafted—a haven of security and friendliness, visitors can witness firsthand the warmth and care that define the Westy experience.