UI/UX Design
Web Design
Web Development

Klear

A Platform to Discover Influencers
2023

Industry

SAAS, Social Media Marketing

Deliverables

Design, Development, Strategy, Motion Graphic

In our collaboration with Meltwater, we embarked on a website redesign project for their newest addition to the Meltwater Suite, Klear – a pioneering platform designed for discovering and engaging influencers for hire. Through strategic design and innovative functionality, the new website showcases Klear's capabilities as a premier influencer discovery tool.

01

Introduction

Into the Digital World: Designing Klear's Immersive Experience

Immersive and innovative, our design approach for Klear embraces the digital realm, employing gradients, frost effects, and layered elements to recreate an exclusive digital environment. Whether you're a marketer or an influencer, the experience of navigating Klear's platform feels akin to operating within a dynamic and cutting-edge digital landscape.

Color Palette for Klear Website Design Project
02

Immersive Design

Color Palette for Klear Website Design Project

Layered Design: Elevating Visual Appeal

The layered design concept extends throughout various pages, prominently featured in banners, underscoring the project's emphasis on asset creation as a pivotal component. These dynamic banners not only enhance visual appeal but also contribute to a cohesive and immersive user experience across the Klear website.

Custom Web Design for Klear
03

Dynamic Banners

Custom Web Design for Klear

Charting Klear's Journey and Meltwater’s Global Leadership

We position Meltwater as a global leader by elucidating Klear's rich history and promising future, emphasizing its pivotal role in shaping the influencer marketing landscape. Through comprehensive education, we highlight Meltwater's unparalleled expertise and commitment to innovation in the ever-evolving realm of influencer discovery and engagement.

Web Design and Development for Klear
04

Leadership Insight

Web Design and Development for Klear

Helping Visitors to Explore the Creator Economy

The revamped Klear website serves as an educational platform, offering valuable insights and resources to empower our audience with a deeper understanding of influencer marketing strategies and best practices.

05

Influencer Insights

Audience Alignment: Intuitive Menu Design

Through clear and beautiful navigation and menu design, we seamlessly catered to diverse audiences and industries, ensuring effortless accessibility to relevant information across the board. Our intuitive design approach fosters a user-friendly experience, guiding visitors from various backgrounds to discover Klear's offerings with ease and clarity.

Intuitive Navigation Design
06

Klear Navigation

Intuitive Navigation Design

Fresh and Authentic Blog Experience

We crafted a dynamic and fresh blog experience by infusing our unique styles of gradients and frosted effects, delivering an authentic and on-brand platform for educational content and exploration.

UI/UX Design for SAAS
07

Dynamic Blog Design

UI/UX Design for SAAS

Strategic Pathways to Schedule a Klear Demo

We crafted a visually engaging CTA section, incorporating animations to capture user attention and drive interaction. Additionally, strategic pathways were implemented throughout the site, seamlessly guiding users towards scheduling a demo to experience Klear’s offerings firsthand.

Responsive Website Design and Development for Klear
08

Engaging CTA Design

Responsive Website Design and Development for Klear
I've partnered with Bowen on a variety of web projects over the last 3 years.
Their ability to be collaborative and flexible with projects is something you don't normally find in an agency. They are a valued partner and I look forward to continuing to use them as my agency of choice.

Danielle Sampson

Director, Brand Strategy @Meltwater

What our Clients are Saying

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