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The Dr. Richard Barnett foundation is a visionary organization merging scholarly pursuits with a passion for basketball to empower New York City's youth. Commissioned by Metropolitan Realty Group, a dedicated supporter seeking nationwide expansion, we crafted a captivating video and brochure design to amplify DRBF’s impact, attracting donors and school systems across the country.
Introduction
Visualizing Impact: Capturing a Story Through Photo and Video
In capturing photo and video for DRBF, our approach was multifaceted, aiming to encapsulate the essence of their organization comprehensively. We immersed ourselves in the heart of the action, documenting the children's spirited participation in a Basketball Day event. Additionally, we conducted interviews with families, founders, donors, and supporters, strategically weaving together their narratives to showcase their profound impact and inspiring mission. Through a blend of dynamic visuals and heartfelt testimonials, we endeavored to tell the full story of DRBF, illuminating its transformative initiatives and empowering endeavors.
Our Approach
Visual Narratives: Capturing DRBF's Transformative Journey
Our approach to capturing photo and video for DRBFNY was multifaceted, aiming to encapsulate the essence of their organization comprehensively. This endeavor culminated in a compelling video that authentically communicates the passion behind the organization's vision, capturing the heartfelt gratitude of those whose lives have been positively impacted. This video serves as a powerful tool to connect with both prospective donors and school districts, inspiring support and consideration for the integration of DRBFNY's program into educational initiatives nationwide.
Video Production
Moments of Impact: DRBF Event Gallery
Our team was able to experience the lively atmosphere and authentic moments captured at these events, where children's enthusiasm shined and communities united in support of a brighter future.
Photo Gallery
Quality Print Design for Sponsors and Schools
We meticulously designed two high-quality brochures—one tailored for donors and the other for school districts—to effectively communicate the mission and vision of DRBF. These comprehensive brochures outline the academic benefits, program components, timeline, and feature case studies highlighting success stories. Incorporating captivating images captured at DRBF events, the brochures boast creative layouts that pay homage to the game of basketball, embodying DRBF's philosophy of growth through play, balance, and character. Together, they tell a compelling story of DRBF as a place where dreams are transformed into reality.