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over 8,000,000 sq ft and 150 Properties
United Capital Corp., a diverse real estate investment and management company in the business of investing in and managing real estate properties, including the operation of full-service hotels, and manufacturing engineered products with a worldwide customer base, was in need of a complete website rebuild.
Website
Scope
Web Design, Photography
Refreshed,
Professional
Diversified
UCC Blue
#004f8c
Deep Ocean
#0d1b3d
Midnight
#0f121f
AaBb
Oxygen
Light
Semi-Bold
Body copy size - Oxygen 16px
This is an example of how the selected typeface would look as a paragraph of text on the new website. This typeface best compliments the brand, layout, and design of the website.
The Challenge
The challenge was presenting a brand with a unique blend of services in a way that was still very focused and clear to the end user. The right imagery, messaging, and strategic user journeys were essential to position the company in the right light to both prospects and the general public for each business sector.
A Diversified Brand with a Commitment to Quality
A Portfolio of Hotels & Resorts on the East Coast
Our Approach
Our Approach
Imagery showcasing the grand scale at which UCC operates begins the user journey on the homepage. Three clear entry points were included to differentiate the diverse engagement of investing in and managing real estate properties, a portfolio of Hotels and Resorts operated by the company, and the manufacturing of engineered products.
Fully Responsive
Whether a user is looking to book a room at a UCC operated hotel, learn more about the company's expertise, or contact the company directly, the website is the best place to start.
Set for Long-term Growth & Profitability
United Capital Group is a perfect example of how the unique combination of capabilities and experience that make a brand unique, is what unquestionably makes them special, and one of kind. We admire how UCC has found success and growth by going to the beat of their own drum, and are proud to have partnered with them for several years as they continue to flourish.
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