Brand Identity
Web Design

RDP Advisory

Branding for Financial Services
2024
RDP Advisory - Financial Services Company Web Design and Brand Identity

Industry

Financial Services

Deliverables

Brand Identity, Logo Design, Web Design, Web Development

RDP Advisory approached us to develop a brand identity and website that would distinguish them in the competitive financial advisory landscape. They needed a platform to highlight their unparalleled investment experience and core values of excellence, integrity, and efficiency. Our mission was to convey their elite, white-glove service, positioning them as experienced strategic partners committed to exceptional results.

01

Introduction

Symbolizing Growth: Strategic Branding for Elite, White-Glove Financial Services

We developed a modern and elegant brand identity for RDP Advisory, featuring a metallic-toned logo with a bright arrow that symbolizes strategic planning and upward growth. Sophisticated serif headlines are complemented by a sleek, modern typeface, and integrated with oceanic imagery, footage, and colors to symbolize their clients’ financial journey and reflect the founders’ coastal roots.

RDP Advisory - Brand Identity and Website Style Guidelines
02

Modern Brand Identity

RDP Advisory - Brand Identity and Website Style Guidelines

A Streamlined Showcase of Value and Expertise

To effectively showcase RDP Advisory's value and unique expertise, we introduced the company with a concise opening paragraph that highlights their industry impact and the distinct advantages they offer clients. We organized their services into three main sectors with expandable areas of expertise, allowing visitors to delve deeper into specific details as desired.

RDP Advisory - Financial Services Presentation
03

Simplifying Services

RDP Advisory - Financial Services Presentation

Creating Trust and Engagement with Strong Content and Design

By blending strong content with effective design—featuring professional yet friendly photos of the partners and a compelling call-to-action—we personalized the brand, established trust, and encouraged users to take the next step in engaging with the company.

RDP Advisory - Personalized Approach to Financial Services Web Design
04

Personalized Touch

RDP Advisory - Personalized Approach to Financial Services Web Design

Captivating Audiences On The Move

With a polished and dynamic responsive design, the new brand looks polished on every device, delivering instant credibility to on-the-go visitors and ensuring an engaging experience that captivates your audience wherever they are.

RDP Advisory - Responsive Web Design for a Financial Services Company
05

Responsive Web Design

RDP Advisory - Responsive Web Design for a Financial Services Company