B a c k   t o   P r o j e c t s

Elisa DiStefano

MEET ELISA
With over a decade of experience covering everything from breaking news to star-studded exclusive red carpet events, Elisa Distefano is one of the most well-known names in Long Island entertainment journalism. An award-winning features reporter, Elisa Distefano has interviewed some of the biggest names in Hollywood and is widely recognized for her contagious positivity, daily news segments and humanitarian acts of kindness.
Scope
Branding, Web Design, Photography, Creative Strategy
Classy, Dynamic ampersand Professional
Billboard Black
#000000
Glamorous Gray
#454545
Wardrobe White
#ffffff
Ratio Modern was the font selected for Elisa Distefano’s website, as it is a very elegant and distinguished font with both feminine and formal characteristics to it. The font accomplishes the look and feel that our website redesign aimed to embody.
AaBb
Ratio Modern
Light
Semi-Bold
Body copy size - Ratio Modern 16px
This is an example of how the selected typeface would look as a paragraph of text on the new website. This typeface best compliments the brand, layout, and design of the website.
We invited Elisa into our office for a photoshoot to enrich the website with beautiful images that perfectly captured her bubbly personality, strong sense of self and fun-loving spirit.
NXT
|
PRV
The Challenge
In giving the website redesign a more polished feel, it was essential that we showcased Elisa’s dynamic professional abilities, strengths, and experience while still preserving her energetic personality and zest for life.
Our team revamped and refreshed her brand to match Elisa’s vivacious personality.
Elegant, Trendsetting & Chic
Our Approach
Shining Elisa In The Spotlight
Our primary goal in redesigning Elisa’s website was to elevate her brand and web presence to match her success and communicate her established career. It was important to include her social media feed, as she has an incredibly active fan base on her various accounts, notably Instagram. We added a ‘Featured On’ scroller to call attention to her extensive experience, as well as a newsletter sign up to stay up to date on Elisa’s events and appearances in order to further increase her fan base.
Fully Responsive Design
Due to Elisa’s huge social media following and prominence in the local community with daily events and activities, it was crucial to design a stunning, fully responsive mobile website for her active and on-the-go audience.
Rolling Out The Red Carpet For Elisa DiStefano
“We hired Bowen to create five sites for our businesses because of their professionalism, ability to create unique and custom designs and their attention to detail and deadlines, They have gone above and beyond to become part of our team, collaborating on ideas with enthusiasm, and have helped us build our brands. ” - Mo Cassara & Elisa DiStefano
view website