B a c k   t o   P r o j e c t s

Adelante

Introduction
Adelante is a nonprofit dedicated to empowering and improving the lives of individuals from local Latino communities through services, programs, workshops, and opportunities. Providing a variety of educational, financial, health, residential, social and advocacy services, Adelante has two central locations in communities with strong populations of the individuals they aim to serve.
Scope
Branding, Web Design, Print Design
Inclusive, Impactful ampersand Altruistic
Brave Blue
#0050a9
Sunflower Yellow
#ffb618
Crayola Orange
#db5704
We chose this typeface because it best compliments the layout and design of the website.
AaBb
Catamaran
Light
Semi-Bold
Body copy size - Catamaran 16px
This is an example of how the selected typeface would look as a paragraph of text on the new website. This typeface best compliments the brand, layout, and design of the website.
Our Approach
Making a Difference, One Community at a Time
Adelante's core goal is accessibility to resources for those who need it most. Our website redesign took into account the limited access to digital devices their targeted audience may have, so we focused on creating an incredibly comprehensive site for users to get access to the services and programs that they need as quickly as possible. The Adelante site can be viewed in both English and Spanish languages, and programs are featured front and center on the homepage to kick-start the user's journey. The new website brings forth all the great initiatives that Adelante is doing, and brings light to a smaller, public-facing community organization that deserves the world of recognition and support.
Fully Responsive
To best serve a community of those in need, a seamless mobile experience was critical. The new website was designed to make it easy to find help for those who may not have a computer at home, or even home at all.
Empowering a Community for Tomorrow
We are so proud to partner with and support an amazing nonprofit whose mission is to, “...Inspire forward movement in the lives of the diverse people of the community, by promoting a deeper understanding and respect for cultural differences and similarities.”
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