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Website Hosting


Website Hosting

Web hosting is one of the most important decisions a business can make. Your website's performance, security, and scalability all depend on the host you choose.

As a professional organization, it is essential to select a web hosting provider that can accommodate your website's growth. Below we will discuss the importance of web hosting and how to select the right provider for your business.

As a growth driven partner for our clients, we build in a phase-oriented, growth-driven approach. As a result, their marketing strategy is always expanding and becoming more robust. Your website has to be able to accommodate this evolution, which is where web hosting can make a significant impact.


Dedicated Server vs. Managed Web Hosting

When it comes to web hosting, there are two main options: dedicated servers and managed web hosting.

Dedicated servers are best suited for large businesses with high traffic website. Managed web hosting services are a great option for small to medium sized businesses.

Managed web hosting is often underappreciated, but it can have a big impact on your website. How fast your website loads content, how vulnerable it is to security risks, and much more depend entirely on your website host.

You can also choose a dedicated server, which means that your website has its own space on the server and is not sharing with any other websites. This option is more expensive, but it provides better security and performance for your website.

Finally, you can choose a managed web hosting service. This type of service generally includes all of the features of a dedicated server, but it also includes additional security and support from the best web hosting provider. This option is more expensive than a shared server, but it can provide peace of mind knowing that your website is in good hands.

No matter which type of web hosting service you choose, be sure to do your research and select a reputable provider.


Managed Hosting Services

As a growth driven partner for our clients, we build in a phase-oriented, growth-driven approach. As a result, their marketing strategy is always expanding and becoming more robust. Your website has to be able to accommodate this evolution, which is where choosing the right web hosting service provider can make a significant impact.

Scalable design starts with selecting the proper hosting plan for your website, so future design overhauls and ambitious long-term projects do not slow your site to a crawl. While you may not need unlimited traffic hosting, there are other web hosting service features to consider. If you end up in a position where you need more bandwidth, it's easy to get you there when the hosting plan is under control.

Security should also be a primary concern when selecting a web hosting service. A reputable web hosting provider will offer features like DDoS protection, malware scanning and removal, and SSL certificates. These features will protect your website from malicious attacks and keep your data safe.

Finally, customer support is an important (possibly "make or break") factor to consider when choosing web hosting. You want to select a provider that offers 24/seven support in case you have any issues with your website.

Websites are a crucial part of doing business in the modern world. Selecting the right web hosting service is essential to ensure your website is secure, scalable, and always available to your customers.

Scalable design starts with properly hosting your website, so future design overhauls and ambitious long-term projects do not slow your site to a crawl. If you end up in a position where you need more bandwidth, it’s easy to get you there when the hosting is under control.

Simply hosting your site in the right place can instantly impact user experience, SEO rankings, security, and overall brand credibility. Speed is critical for optimal user experience, and the speed of your site directly affects SEO rankings.

Of course, the opposite is also true. Unmanaged hosting can result in bloated code, lessened UX, and an ultimately unfavorable first impression of your brand. That’s why it’s so heartbreaking for us to see business owners miss out on the advantages of quality hosting.

Our approach avoids these pitfalls by ensuring daily backups are in place, allowing you to roll back your site to the most recent version in the event of an outage. We have a full recovery plan in place for when sites go down. The team receives immediate notifications should your site go down, and work directly with hosting providers to get you back up and running.


What is the best website hosting site?

There are many web hosting services to choose from, and the best provider for your business will depend on your specific needs. There is no "one size fits all" solution since the needs of individual businesses can be so robust -- even in the same sector. In general, you should look for a provider that offers scalability, security, and customer support.

Some of the best web hosting services include:

  • Cloudflare
  • SiteGround
  • Pantheon.io
  • DreamHost
  • InMotion Hosting

Simply hosting your site in the right place can instantly impact user experience, SEO rankings, security, and overall brand credibility. Speed is critical for optimal user experience, and the speed of your site directly affects SEO rankings. For this reason businesses further along their journey will want to look into dedicated servers (as opposed to shared hosting), SSL certificate renewal, the degree of customer support, a "99.9% uptime guarantee", and other robust terms offered by current dedicated hosting plans.

Of course, the opposite is also true. Unmanaged hosting or poor hosting plans can result in bloated code, lessened UX, and an ultimately unfavorable first impression of your brand. That's why it's so heartbreaking for us to see business owners miss out on the advantages of quality hosting.

Common mistakes include hosting plans which share the same server with niches such as gambling which are known for low quality websites. This can result in a domino effect of sorts, where the low-quality website drags down the quality of everyone sharing that server.

Additionally, using an outdated host can make your website more vulnerable to malware and other attacks. Older versions of software often have known security vulnerabilities which are exploited by attackers. By using an up-to-date web hosting provider, you can ensure that your website is protected against these kinds of attacks.


Wordpress Hosting

WordPress site users often do not realize they can gain a significant sitewide metrics boost by changing their web hosting service. Taking a Wordpress site that has begun slowing in performance over time and moving it to a more dynamic web hosting service will often lead to a noticeable website speed increase.

We recommend using Pantheon for WordPress hosting. They offer an easy-to-use interface, great customer support, and plans that are affordable for small businesses. Plus, they have features like staging areas and daily backups which can be extremely helpful when managing a Wordpress website. Native Wordpress hosting plans present increasing performance issues over time, which makes reseller hosting and alternative hosting plans especially important if your organization is relying on Wordpress.

When it comes to web hosting, you have a few different options. You can go with a shared server, which is where your website shares space with other websites on the same server. This is generally the most affordable option, but it also means that your website is more vulnerable to security risks and can be slower to load content.


Cloud Hosting Plans & Hosting Options

For businesses with larger website traffic or more complex hosting needs, cloud hosting plans may be a better option. Cloud hosting is a type of web hosting that uses a network of servers to store website data. This allows businesses to scale their website usage without incurring additional costs.

From a security perspective, it's also critical for brands to control this initial point of contact. Websites that are not properly hosted are much more likely to get hacked or lose crucial data.

For example, if your hosting has a dedicated server in New York City, a power outage on the same server or closeby on the East Coast can take your site offline. You'll want to have reliable backups, across varied locations, and customer service available in another timezone to quickly get your site back up.

Choosing the wrong hosting provider can cause extended downtime. Worse, if the host has an irregular or missing data redundancy plan, key content may be lost forever.

That's why we always recommend that businesses do their research when selecting a web hosting service. Below are some factors to consider when making your decision:

  • Scalability: Can the web hosting provider accommodate growth?
  • Security: Is the website hosted on a secure server?
  • Customer support: Does the web hosting provider offer 24/ Seven customer support?
  • "99.999% uptime guarantee": Do the website hosting services you're researching offer a robust uptime guarantee?
  • Pricing: Are the web hosting provider affordable for your business?

These are just a few of the factors you'll want to consider when choosing a website hosting provider.

Our approach avoids these pitfalls by ensuring daily backups are in place, allowing you to roll back your site to the most recent version in the event of an outage. We have a full recovery plan in place for when sites go down. The team receives immediate notifications should your site go down, and work directly with hosting providers to get you back up and running.

The best web hosting services are also fully scalable. As your website traffic grows, we can easily adjust your website hosting plan to accommodate the increased traffic. This ensures that your website always loads quickly and is never unavailable due to high traffic levels.


User-Friendly Web Hosting Services

Professional organizations need to implement responsible hosting solutions. In the modern age, your web presence is the foremost point of contact with your audience – and your web hosting sets the foundation for the rest of their experience. Make sure your site has solid ground under it by selecting the best web host for your organization's needs.

The larger your organization, the more critical it is to have these plans in place. However, unless you have a technical background, the dashboards associated with these procedures are not user-friendly. This can cause additional holdup in the process, and is a great example of the complications our clients prefer to avoid.

Professional organizations need to implement responsible hosting solutions. In the modern age, your web presence is the foremost point of contact with your audience – and your web hosting sets the foundation for the rest of their experience. Make sure your site has solid ground under it by reaching out to Bowen to discuss solutions.